Case Study: Nordson EFD achieves stronger automotive industry outreach with FrescoData

Nordson EFD was aided by reaching the decision makers of Automotive Industry

Nordson EFD, a Nordson company, is a manufacturer of precision fluid dispensing systems, adhesives, coatings, sealants, biomaterials, and test and inspection products that wanted to better reach automotive manufacturers and retailers in a specific region. The company needed help finding new decision makers in an industry it had already heavily penetrated, and was looking for a more targeted way to support its marketing and business development efforts.

FrescoData built a customized prospect list for Nordson EFD using its automotive database, including CEOs and other top decision makers at companies using fluid dispensing systems and related materials, along with firmographic and regional data. After QC verification, FrescoData delivered the list with up to 95% deliverability, helping Nordson EFD run a highly successful campaign with strong open and click-through tracking, and the two companies later planned additional campaigns for other countries.

Nordson EFD