Case Study: Prima Pet Premium gains control and clarity with Frends Enterprise iPaaS

Prima Pet Premium streamlines 10 core systems with Frends Enterprise iPaaS

Prima Pet Premium, the largest privately held pet food manufacturer in Finland, faced challenges with its complex and brittle point-to-point integrations across its ten core systems. This led to a lack of visibility, poor documentation, and difficulties maintaining data flows. With plans to renew its ERP and grow its online sales, the company turned to the vendor Frends and its Frends iPaaS to build a more modern and centralized integration landscape.

Frends implemented a strategic integration solution, starting with a high-value project to connect the company's Akeneo PIM system with its Shopify webshop. This was supported by training sessions to empower Prima Pet's internal team. The results included faster development cycles, improved visibility and monitoring of integrations, and greater internal control. Frends provided the tools for Prima Pet to confidently manage its expanding digital ecosystem, with future plans to integrate CRM systems.

Prima Pet Premium