Case Study: GrowGeneration boosts productivity and cuts freight costs with FreightPOP

GrowGeneration boosts productivity 2x and cuts $500k with FreightPOP

GrowGeneration, the nation's largest chain of specialty hydroponic and organic garden centers, faced significant challenges managing its multi-channel shipping operations. Their rapid expansion led to manual quoting processes, a lack of cost transparency, and difficult carrier coordination, all of which were disconnected from their NetSuite workflow. To support growth without adding headcount, they needed an automated shipping solution integrated with NetSuite, which led them to the vendor FreightPOP.

FreightPOP implemented a native NetSuite integration that automated shipping execution, provided centralized rate shopping across all carriers, and enabled real-time tracking. The solution also included invoice auditing to manage freight spend. As a result, GrowGeneration achieved a twofold increase in productivity and cut costs by $500,000, delivering a tenfold ROI on their investment with FreightPOP.

GrowGeneration