Case Study: Cardinal Health achieves a sustainable, show-stopping custom showcase with Freeman

Cardinal Health - Customer Case Study

Cardinal Health, a Fortune 500 healthcare services and products company, tasked Freeman with creating a custom, sustainable and affordable centerpiece for its Retail Business Conference that would showcase multiple internal business units while maintaining cohesive branding. Freeman was engaged for Design & Creative and Exhibits & Environments work and proposed its FAB Fold product to deliver a lightweight, recyclable wood look and economical build for the space.

Freeman delivered the “Showcase,” a more than 30,000-square-foot exhibit with 70+ custom kiosks, distinct color cues per business unit, FAB Fold structures, canopies by Fabric Solutions, and integrated digital signage. The result was a striking, functional destination that highlighted Cardinal Health’s units, facilitated networking and education, and was highly sustainable—Freeman recycled ALL exhibit elements after the event, converting materials into wood chips.

Cardinal Health