Case Study: KetoDiet streamlines a full rebranding with Freelo

How did they do a complete corporate rebranding

KetoDiet, a Czech protein-food and meal company, had outgrown email-based project coordination as the team expanded and prepared for a full corporate rebranding. They needed a better way to manage many people, deadlines, products, recipes, pages, and website changes across internal staff and freelancers, so they turned to Freelo for project management.

With Freelo, KetoDiet standardized collaboration using templates, labels, priorities, subtasks, deadlines, and assigned owners, and eventually brought the whole company into the tool. Freelo supported 11 large-scale rebranding projects involving more than 50 people, helped the team complete over 30,000 tasks across 90 projects, and became their main communication tool while keeping the rebrand on schedule without missing deadlines.

KetoDiet

Martina Berková

Director of IT & Web Development