Case Study: E&P boosts conversions and strengthens brand authority with Frank Digital

E&P boosts conversions with Frank Digital

The customer, E&P (previously known as Evans and Partners), is a leading financial services company that faced a challenge with multiple disparate websites under different brand names. This created a disjointed experience for their diverse audience. They engaged the vendor, Frank Digital, to create a modern website that would establish a cohesive brand and improve conversions.

Frank Digital implemented a strategic redesign focused on user experience and conversion pathways. The solution included a unified information architecture, a mobile-first approach with intuitive navigation, and integrated Algolia search. The result was a sleek, contemporary website that significantly increased conversions and firmly established E&P as an authority in the financial services sector.

E&P (previously Known As Evans and Partners)