Case Study: Digicom boosts event registrations and ROI with Framework Design

Digicom boosts event registrations over a month with Framework Design

Digicom, a telecommunications company, engaged Framework Design to develop a cohesive marketing strategy for an industry event at the Aviva Stadium. Their challenge was to achieve a high return on investment and generate significant attendance for this seminar.

Framework Design created a multi-faceted solution involving personalized email invitations, an events microsite, and incentives like an iPad draw. The strategy successfully drove unexpected levels of registration and attendance, resulting in high event coverage and a very successful return on investment for Digicom. The editable microsite also provided a reusable asset for future events.

Digicom