Case Study: Whereby regains site control and speeds up marketing launches with Framer

Whereby migrates its site in 2 months with Framer and publishes 5× more pages

Whereby, a provider of secure video call solutions, faced a challenge where its marketing team was dependent on engineering to update its website, which was built with a blend of custom code and Contentful. This process strained resources and led to an inconsistent site experience. The company needed a tool, specifically a site builder from Framer, to empower its marketers and minimize time-to-market for new content.

By implementing Framer, Whereby's marketing team regained full control of its site. The solution included a custom reverse proxy setup with support from Framer and the use of Framer's CMS for dynamic content. The migration was completed in just two months, which freed engineers to focus on product development. As a result, Whereby published five times more pages and saw its SEO rankings increase immediately after the launch.

Whereby