Case Study: 27b brings i-D’s editorial campaigns to life with Framer

27b publishes editorial campaigns in days with Framer

The customer, a creative studio called 27b, was tasked by i-D magazine to create highly visual and fluid custom digital experiences for editorial campaigns. Their challenge was to build these immersive, scroll-based narratives with an extremely fast setup and no room for handovers or technical roadblocks. They used Framer to meet this creative and logistical challenge.

Using Framer, 27b gained the flexibility and speed to fully control the creative direction from start to finish. The platform allowed them to craft pixel-perfect websites with animations and full-bleed visuals that worked seamlessly across devices. With Framer, the studio could prototype, revise, and publish interactive pages in just days without any development handoff, perfectly matching their original vision for each campaign.

27b