Case Study: VMware by Broadcom streamlines global event content creation with Frame.io

VMware by Broadcom cuts manual tasks by 60% with Frame.io

VMware by Broadcom, a global leader in virtualization software, faced a significant challenge in managing the massive content-creation workflow for its annual VMware Explore conference. With an in-house team and external vendors handling up to 400 concurrent project requests for thousands of internal clients, tracking assets and logistics for global events was a major operational hurdle. They turned to Frame.io and Adobe's suite of tools to find a solution.

By implementing Frame.io integrated with Adobe Creative Cloud and Workfront, VMware by Broadcom created an end-to-end content supply chain. This solution streamlined their video and photo workflow from capture to delivery and served as a central hub for creative collaboration. The results were substantial: Frame.io helped the team save almost 60% of the time previously spent on manual tracking, cut revisions by 20%, and save tens of thousands of dollars annually while successfully producing nearly 1,000 assets for their flagship event.

VMware by Broadcom