Fram Creative Solutions
39 Case Studies
A Fram Creative Solutions Case Study
The customer, SHREDDY, which provides a software solution for digitized HR management, faced the challenge of creating a product that was both intuitive for new users and feature-rich for power users. They partnered with the vendor, Fram Creative Solutions, for user interface, user experience, and branding services to achieve this balance and ensure the platform could handle custom workflows and complex reporting without friction.
Fram Creative Solutions addressed this by developing user journeys and a clear information architecture, alongside a green and gray color scheme for reduced eye strain and a mascot to improve engagement. The solution resulted in a memorable brand identity and a simple, intuitive UX that facilitated easy onboarding. This structured approach aided SHREDDY's sales process, while a comprehensive style guide ensured high consistency and retention rates across the app and website.