Case Study: Travelmath achieves greater brand awareness and authority with Fractl's SEO & Content Marketing

Travelmath - Customer Case Study

Travelmath, a travel-information brand, was looking to stand out in a highly competitive vertical and build more awareness and authority. Fractl supported the company with SEO and content marketing, creating campaigns designed to earn high-quality links, coverage, and wider audience attention.

Fractl implemented a series of tangential, authority-driven, and surprising content campaigns, including “Airport Rankings” and hygiene studies such as “Airline Hygiene Exposed.” These efforts generated major media coverage from outlets like Yahoo! News, CNN, and The Washington Post, with the Airport Rankings campaign picked up 230 times and one CNN placement producing more than 14,000 social shares.

Travelmath