Case Study: Climbing Out smashes fundraising target with Fourth Day PR

Climbing Out raises £130k+ and earns 30+ coverage pieces with Fourth Day

Climbing Out, a charity focused on rebuilding confidence in people who have experienced trauma, faced the challenge of raising £130,000 to fund its founder's solo Atlantic row and its own programmes. The charity engaged Fourth Day for public relations services to raise its profile and support its fundraising activities.

Fourth Day implemented a media campaign that secured over 30 pieces of coverage in national and international outlets, including the BBC and ITV. This effort helped Climbing Out smash its fundraising target, raising over £130,000, and generated ongoing awareness for the charity long after the campaign concluded.

Climbing Out