Case Study: Bayer boosts global shipment visibility and customer satisfaction with FourKites

Bayer improves shipment visibility by 50% with FourKites

Bayer, a global life sciences enterprise, faced challenges with limited visibility into its air and ocean shipments due to a transportation management system that did not span all modes. This resulted in siloed data, manual processes, and fragmented partner connectivity. To address this, Bayer's Mexico division selected the FourKites visibility platform for a pilot program to gain real-time, multimodal tracking.

The FourKites solution provided Bayer with global, end-to-end visibility across all transportation modes. This integration resulted in a 50% improvement in shipment visibility and a 44% reduction in delivery inquiry lead times. Bayer also achieved significantly increased on-time delivery, reduced disruptions and gained the ability to proactively communicate accurate ETAs to customers, greatly enhancing satisfaction.

Bayer