Case Study: Hebert's Town and Country Chrysler Dodge Jeep Ram boosts digital sales efficiency with Foureyes

Hebert's Town and Country Chrysler Dodge Jeep Ram - Customer Case Study

Hebert’s Town and Country Chrysler Dodge Jeep Ram, along with Legacy Chrysler Dodge Jeep Ram, had to rapidly adapt their sales operations during Louisiana’s stay-at-home order. With showroom traffic down and staff working in rotating shifts, Internet Marketing Manager John Bartle needed a way to keep leads moving, support remote salespeople, and manage a surge in digital inquiries across chat, website, and other online channels. The dealership was also new to digital retailing, having gone live only about 10 days before the shutdown.

Foureyes helped Hebert’s identify the most active shoppers on the website and prioritize follow-up in a more efficient, daily workflow. Bartle used Foureyes data to export and share active shopper reports with sales staff, alongside CRM and chat activity, so the team could focus on the hottest opportunities from home. The result was stronger communication, a more streamlined process, and measurable performance gains: Hebert’s was the only dealer in its area to hit its numbers at the end of March, and one of fewer than five dealers in its business center to reach target last month.

Hebert's Town and Country Chrysler Dodge Jeep Ram