Case Study: Koi achieves 87% revenue growth with Four13 Group and Shopify

Koi drives 87% revenue growth with Four13 Group

The customer, Koi CBD, faced significant operational complexity managing three distinct eCommerce storefronts on BigCommerce for their D2C, wholesale, and specialized product lines. Navigating a compliance-sensitive category, they struggled with maintaining separate themes, manual processes for certificates of analysis, and a lack of integration between their Acumatica ERP and wholesale site. This challenge prompted them to partner with the vendor, Four13 Group, for a migration to Shopify.

Four13 Group executed a full rebuild, migrating all three storefronts to Shopify and creating a unified design system. They developed custom apps to connect Acumatica for real-time inventory and B2B pricing, automated wholesale lead routing, and integrated key tools like Recharge and Klaviyo. The solution delivered impressive results: a combined revenue growth of 87% year-over-year and conversion rates averaging 3.7% and 3.9%, significantly above the industry average.

Koi