Case Study: Koi achieves 143% email revenue growth with Klaviyo and Four13

Koi boosts email revenue 143% with Four13

The customer, Koi CBD, faced challenges in managing its direct-to-consumer eCommerce channel across multiple websites with limited visibility and unreliable automations using its existing HubSpot setup. To support its growth, Koi partnered with vendor Four13 Group to migrate to and implement the Klaviyo platform for a more scalable retention strategy.

Four13 Group implemented a seamless migration to Klaviyo, which included a custom integration to consolidate multiple eCommerce sites into a single account and streamlined event tracking. This solution provided sharper segmentation and more targeted automations. The results included a 143% year-over-year growth in email revenue, increased operational efficiency, and a scalable infrastructure for future business expansion.

Koi