Case Study: Scholl Health boosts pharmacy sales with The Foundry Healthcare foot-care training

Scholl Health boosts pharmacy sales with The Foundry Healthcare’s foot-care training programme

The customer, Scholl Health, faced the challenge of maintaining distribution and increasing sales of their specialized footwear in pharmacies. Their sales volumes were largely dependent on the technical knowledge of pharmacy staff. The vendor, The Foundry Healthcare, was engaged to help strengthen this knowledge and improve the relationship between the brand and sales assistants.

The Foundry Healthcare developed and implemented a unique, self-directed foot-health training program for pharmacy staff. The course educated them on foot structure, common problems, and how to fit and sell Scholl shoes, culminating in an accreditation as a 'Foot Care Specialist'. This solution established Scholl as foot health experts, improved staff professionalism, and increased their motivation and loyalty, which in turn helped to increase sales.

Scholl Health