Case Study: Webex by Cisco achieves 79% C‑level IT decision‑maker engagement and elevated brand leadership with Foundry

How Webex by Cisco gained visibility with IT leaders in person

Webex by Cisco, a leader in video conferencing, team collaboration, calling, contact centre and devices, sought to leverage the prestige of the CIO 100 Awards to raise awareness and position itself as the collaboration platform of choice for IT decision‑makers. To do this, Webex partnered with Foundry to sponsor and participate in the CIO 100 Awards event.

Foundry managed event execution and sponsorship logistics, giving Webex in‑person access to a highly targeted audience; the programme attracted 100+ attendees with 79% holding C‑level or above titles. The campaign delivered strong visibility, high‑quality CIO networking and new lasting relationships, with Webex by Cisco continuing its partnership with Foundry.

Webex by Cisco

Sonam Shah

Events Manager