Case Study: Region Media achieves a refreshed local brand identity with Foundry

Region Media refreshes brand across website, app and print with Foundry

Foundry partnered with Region Media, a local media company operating Riotact, to address a re-branding challenge. The customer needed to evolve its identity to support an expansion into new regional locations while preserving its established local roots and community presence.

Foundry’s solution was to develop a refreshed brand identity centered on the "Local Everywhere" essence, blending modern design with tradition. This was implemented across a user-friendly website, a new app, and comprehensive materials like signage and stationery. The results included a fresh, unified brand that successfully merged tradition and modernity, improved audience engagement through the revamped digital platforms, and paved the way for successful regional expansion.

Region Media