Case Study: Badger Maps lowers all-in capital costs with Founderpath

Badger Maps secures $4.2M in non-dilutive capital with Founderpath

Badger Maps, a provider of route planning software for field sales teams, faced the challenge of scaling its business efficiently without diluting founder equity through traditional venture capital. They needed founder-friendly, non-dilutive capital to fund growth initiatives like sales capacity and product development. They turned to Founderpath for a solution using its revenue financing product.

Founderpath provided a staged solution, beginning with flexible revenue financing to fund immediate growth. After proving their unit economics, Badger Maps graduated to a $4.2 million term loan from Founderpath. This solution resulted in a lower all-in cost of capital compared to alternatives, featured a two-year interest-only period to preserve cash, and was completely non-dilutive, allowing the company to retain full ownership and control.

Badger Maps