Case Study: Oh Polly achieves 46% US blended revenue growth with Fospha

Oh Polly grows US blended revenue 46% with Fospha

Oh Polly, a fast-growing women's fashion retailer, faced the challenge of unlocking further growth in the US market. Using traditional last-click attribution models, they struggled to track the effectiveness of their paid social channels, particularly impression-led platforms like Snapchat. They turned to Fospha for its measurement platform to gain a holistic view of their marketing performance.

Fospha implemented its no-code solution, providing Oh Polly with full-funnel measurement. This visibility allowed them to confidently scale their Snapchat spend. As a result, Oh Polly increased their US blended revenue by 46% and grew their Snapchat revenue by 278%, all while improving efficiency and reducing customer acquisition costs by 25%. Fospha provided the data that became essential to Oh Polly's successful US growth strategy.

Oh Polly