Case Study: Eastern Tabletop boosts engagement and sales with ForwardSlash’s Hub Configurator

Eastern Tabletop boosts engagement and sales with ForwardSlash's Hub configurator

Eastern Tabletop, a manufacturer of high-quality buffet products, faced the challenge of helping customers visualize its new, highly customizable Hub Buffet System. With endless configurations available, the company needed a compelling way for clients to see their customizations in real-time. They partnered with Forwardslash to develop an immersive 3D virtual configurator.

Forwardslash created a configurator featuring scaled 3D renderings of every product option and an intuitive user interface. This solution allowed customers to easily customize and view their ideal buffet from all angles. The implementation by Forwardslash led to a significant increase in both customer engagement and sales for Eastern Tabletop, while also creating new upselling opportunities. The project was so successful that Eastern Tabletop is now looking to replicate the experience for another product line.

Eastern Tabletop