Case Study: Rodgers of York drives omnichannel growth with Forward & Thinking

Rodgers of York drives 2,958,808 impressions with Forward And Thinking

Rodgers of York, a family-run home furnisher, wanted to raise brand awareness, boost online traffic, and increase footfall to its large showroom. The company partnered with Forward And Thinking to implement a fully integrated media strategy that combined traditional and digital channels to reach a wider audience.

Forward And Thinking delivered a campaign that included TV production and advertising, digital media, and audio sponsorships. The results were exceptional, including over 2.9 million impressions and a digital video on demand click-through rate of 1.4%, which was nearly three times the industry average. The campaign successfully drove significant online engagement and meaningful growth for Rodgers of York.

Rodgers of York