Fortress
40 Case Studies
A Fortress Case Study
EverThrive IL, a Chicago-based non-profit focused on pregnancy support for under-resourced communities, faced a challenge in building awareness for their new initiative, The Gathering, and their mission to address disparate pregnancy outcomes. They partnered with vendor Fortress for a digital marketing campaign to help reach their target audience.
Fortress created an informative and visually appealing digital campaign, which included a landing page with important statistics and a supportive video introducing The Gathering community. The solution also involved social media advertising and neighborhood photo shoots. The campaign successfully reached over 20,000 people, generated more than 170,000 impressions, and drove over 1,000 link clicks, making the support pathways highly visible and accessible.