Case Study: New Image Fitness boosts workouts and engagement with Fortnight Studio

A Fortnight Studio Case Study

Preview of the New Image Fitness Case Study

New Image Fitness adds a 14-day trial and richer workout data with Fortnight Studio

Fortnight Studio partnered with New Image Fitness to revitalize an existing app that provided workout videos and equipment assembly guides. The challenge was to enhance the app's UI/UX design, user flows, and integrate new functionality to connect with the customer's own fitness devices and popular third-party hardware.

Fortnight Studio implemented a solution that introduced device syncing capabilities and new data components to create a more comprehensive workout summary. They redesigned the app to include a freemium model with enticing premium features, a 14-day trial, and gamification elements to boost user engagement. The vendor's work successfully transformed the app into a more data-driven and visually engaging product.


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