Case Study: Major Entertainment Company achieves 65% higher labor efficiency and doubled capacity with Fortna

Major Entertainment Company - Customer Case Study

Major Entertainment Company faced a volatile distribution challenge: moving music, video, and game products to more than 50,000 outlets while managing short product lifecycles, unpredictable demand, and a large catalog of slow-moving titles. To support a future of bringing distribution in-house and eventually offering 3PL services, the company turned to Fortna and its supply chain and distribution center planning expertise.

Fortna designed and implemented a major network transformation using tools like Fortna DCmodeler® and fulfillment automation with WCS/WMS, along with retrofits, new DC designs, process changes, and retraining across more than 56 projects. The result was a 65% increase in labor efficiency, doubled capacity, and a business that now serves over 40 customers, with third parties generating 50% of the business and driving a 100% increase in revenue.