Case Study: Paul Davis achieves 731% ROI and 11x more qualified leads with Forthea SEO and PPC

Paul Davis boosts qualified leads 11x with Forthea

Paul Davis, a network of over 300 property restoration franchises, faced the challenge of establishing effective digital marketing budgets and strategies to attract customers online, as search marketing had historically been a minor lead generation channel for them. Partnering with the digital agency Forthea, they sought to increase brand awareness and drive qualified leads through SEO and PPC campaigns.

Forthea implemented a multilocation franchise strategy that included website optimization, local SEO, Local Service Ads, and targeted PPC campaigns, all tailored to the unique needs of each local market. This solution drove an 11x increase in qualified leads per month and an 84% increase in website traffic, delivering a 731% ROI and generating millions in new revenue for Paul Davis.

Paul Davis