Case Study: Serta Simmons Bedding launches a high-performing e-commerce platform with Forte Group

Serta Simmons Bedding grows to $30 million in under a year with Forte Group

Serta Simmons Bedding, a major traditional mattress manufacturer, faced challenges entering the competitive direct-to-consumer e-commerce market smoothly with its new brand, Tomorrow Sleep. They needed to overcome delivery and quality assurance issues and launch a fully functional storefront in under six months. Forte Group was commissioned to provide QA and testing services to help stabilize the new platform.

Forte Group implemented a comprehensive quality assurance and test automation solution, building both manual and automated testing structures into the development cycle. This included performance testing and cross-browser tests to ensure a seamless customer experience. As a result, Tomorrow Sleep successfully launched its e-commerce platform and grew from $0 to $30 million in revenue in less than a year, establishing Serta Simmons as a viable contender in the direct-to-consumer space.

Serta Simmons Bedding