Case Study: Fortlane Partners enhances lead generation and recruiting with FORMAT D

Fortlane Partners launches a new website in 16 weeks with FORMAT D

Fortlane Partners, a consulting firm combining corporate finance and management consulting, needed a new website to clearly communicate its brand and services. Their challenge was to optimize their existing corporate design for digital use without altering it, with a focus on improving lead generation and recruiting. They engaged vendor Format D for this project.

Format D implemented a new website using the Neos CMS, which served as a digital business card reflecting the brand's core. The solution featured a strategic UX concept, a custom design system, and unique Penrose tiling animations to create a high-quality user experience. This reduced content maintenance effort for Fortlane Partners and provided an intuitive platform for lead generation integrated with Salesforce.

Fortlane Partners