Case Study: Cerulean Studio achieves flexible multi-channel lead capture and real-time client visibility with Formaloo

Cerulean Studio runs 5 campaign channels with Formaloo

Cerulean Studio, a design agency for SaaS businesses, faced the challenge of managing disparate marketing workflows across multiple client campaign channels. Using a different tool for each channel—from embedded website forms to headless implementations and shared links—scattered data and created significant setup work. They needed a flexible system from a vendor like Formaloo to unify lead capture and provide real-time progress visibility to clients without manual updates.

Formaloo provided a solution with its versatile platform, allowing the agency to create a form once and reuse it across embedded, headless, and shared-link formats. This eliminated the need to rebuild workflows for every channel and kept all campaign data organized in one place. The results included streamlined multi-platform lead capture, reduced internal friction, and enhanced client collaboration through real-time progress views, ultimately creating a more efficient and transparent agency system.

Cerulean Studio