Case Study: eyeo achieves a stronger corporate brand and website relaunch with Fork Unstable Media

Eyeo launches a new brand and website in less than a year with Fork Unstable Media

The customer, eyeo, is a tech company that sought to evolve its brand identity to reflect simplicity, independence, and maturity while retaining emotion and excitement. It engaged vendor Fork Unstable Media for a comprehensive rebranding project that included corporate strategy, identity, and a website relaunch to better communicate its mission of a fair internet for everyone.

Fork Unstable Media developed a new corporate strategy and a flexible design system for eyeo, culminating in a new website and a successful internal brand launch at a company event. The solution was validated through real-time testing with stakeholders and clients. The external launch at a major conference further generated positive buzz, successfully repositioning eyeo with a confident and contemporary corporate brand.

Eyeo