Forge and Smith
140 Case Studies
A Forge and Smith Case Study
Xradar, a provider of concrete imaging and non-destructive testing, needed to refresh its brand and website to support new revenue streams and international growth. Their existing Webflow setup was restrictive, and they required a more flexible, scalable solution to improve lead conversion and user flow. They partnered with Forge and Smith for a custom WordPress implementation and user experience design.
Forge and Smith delivered a new website with a bold visual identity and a strategic site structure. Built on their low-code Refoundry platform, the solution gave Xradar's team full control over content. The results were significant, with the site achieving 15 top-three search rankings and an 81% contact form conversion rate just three months after launch.