Case Study: Public Library InterLINK improves usability and content management with Forge and Smith

Web Design Case Study for Public Library InterLINK

Public Library InterLINK, a federation of public libraries in British Columbia, needed to overhaul its text-heavy and difficult-to-navigate website. Their challenges included improving overall usability and accessibility, streamlining content, and creating a secure portal for member resources. They partnered with the vendor Forge and Smith for a custom WordPress redesign to address these issues.

Forge and Smith implemented a low-code WordPress solution using their visual site builder tool, Refoundry, to give the InterLINK team greater control. The redesign included a visual lift with an expanded color palette, a reorganized information architecture with a new mega menu, and filterable post types for events and publications. The results included a 49% increase in organic search traffic and 58 pageviews, creating a cleaner and easier-to-manage website for both the public and member libraries.

Public Library InterLINK