Case Study: Stella Custom Glass Hardware improves product discovery and SEO with Forge and Smith web design

Stella Custom Glass Hardware improves site search by 80% with Forge and Smith

Stella Custom Glass Hardware, a Canadian designer and fabricator of custom glass hardware, needed to improve its online presence to enhance brand equity and drive leads. The company partnered with Forge and Smith to create a new WordPress website that would improve site architecture, user experience, and SEO performance to better serve its B2B audience.

Forge and Smith delivered a fully responsive website with a modern design that emphasized Stella's impactful imagery. The solution featured an enhanced, searchable product catalogue with improved navigation and filtering, making it easier for users to find parts and download specifications. The new site successfully positions Stella as an innovative leader and has improved its overall digital reach and credibility.

Stella Custom Glass Hardware