Case Study: Stanscott boosts Caribbean wellness product discovery with Forge and Smith web design

Stanscott boosts organic search traffic 100.5% with Forge and Smith

Stanscott, a new health and wellness product distributor for the Caribbean, needed a website to establish its credibility separate from its parent company. The challenge was to create an accessible site with easy content discovery, a powerful country locator tool, and improved user navigation. They partnered with Forge and Smith for a custom WordPress solution that included user experience design and web design.

Forge and Smith developed a fully responsive WordPress website with a design that reflected the Caribbean brand through a tropical color palette and welcoming imagery. The solution included a key regional network map with filtering capabilities and dedicated landing pages for countries and products. The new site successfully aligned with the refreshed branding and was built to establish strong organic SEO search results and boost overall conversion.

Stanscott