Forge and Smith
131 Case Studies
A Forge and Smith Case Study
Pacific Spirit Dental, a dental practice with two busy locations, faced the challenge of merging two outdated websites into a single, professional online presence while also launching a new sub-brand, The Dentist. They partnered with Forge and Smith for a custom WordPress web design and user experience project to establish brand equity, improve engagement, and drive conversions.
Forge and Smith implemented a clean, welcoming design with a unique color palette for The Dentist to differentiate the brands within one seamless site. The solution featured improved navigation and a search-friendly blog. The results were significant, including a 339% conversion rate and an 80% increase in organic search traffic, successfully establishing a strong online foundation for future growth.