Case Study: Pacific Community Resources Society improves engagement and accessibility with Forge and Smith's custom WordPress redesign

Pacific Community Resources Society boosts engagement rate to 43% with Forge and Smith

Pacific Community Resources Society (PCRS), a not-for-profit agency, needed to improve its online presence to better connect communities with its essential services. Their existing website was difficult to navigate, creating a barrier for those seeking support. They partnered with the vendor Forge and Smith for a custom WordPress redesign to enhance brand equity, user experience, and content strategy.

Forge and Smith delivered a new website focused on clear navigation and engaging, SEO-friendly program pages. The solution, built on their Refoundry WordPress plugin, featured an uplifted visual style and improved content organization. The new site achieved an impressive 43% engagement rate, successfully making PCRS's resources more accessible to vulnerable residents, donors, and the general public.

Pacific Community Resources Society