Case Study: ITI Powered modernizes its website and boosts engagement with Forge and Smith

ITI Powered boosts organic search traffic 80% with Forge and Smith

Forge and Smith partnered with ITI Powered, a company delivering tailored electrical solutions for niche industries, to address their outdated website. The previous site was text-heavy, light on content, and failed to properly reflect the company's capabilities or support its sales process. The challenge was to modernize the brand's presentation and create a site that better showcased its expertise and projects.

The solution from Forge and Smith involved a complete redesign built on their low-code WordPress platform, Refoundry. This approach provided a polished, professional look with an optimized user experience and clear site structure. The new site significantly enhanced ITI's online presence, resulting in an 80% increase in organic search traffic and a 32% conversion rate post-launch, while also making it easy for their team to manage future content.

ITI Powered (formerly Island Technical Installations)