Case Study: Hill & Ponton improves site usability and conversions with Forge and Smith web design

Hill & Ponton boosts organic search growth 151% with Forge and Smith

Hill & Ponton, a law firm specializing in veterans' disability claims, faced challenges with an outdated website that was difficult to navigate and manage. Their extensive resource library for veterans was not easily discoverable, and the site's custom code required developer intervention for simple updates. They partnered with Forge and Smith for a custom WordPress redesign to improve the user experience and site architecture while maintaining their SEO presence.

Forge and Smith implemented a redesigned WordPress site with improved information architecture and a more accessible visual style. The solution utilized a visual site builder plugin to give Hill & Ponton easy content management capabilities. While the case study does not list specific metrics for this project, the vendor achieved significant organic search growth and increased website users for other clients, demonstrating their capability to deliver measurable results.

Hill & Ponton