Case Study: Hasler Homes boosts conversions with Forge and Smith web design

Hasler Homes boosts conversion rate 173% with Forge and Smith

Hasler Homes, a team of residential construction experts based in North Vancouver, needed a website upgrade to better reflect the high-end quality of their work and improve their search engine rankings in a competitive market. They engaged vendor Forge and Smith to improve the site's aesthetic, deepen its content, and drive conversions.

Forge and Smith implemented a custom WordPress solution using their Refoundry site builder plugin, creating a spacious and minimal design that showcased the company's projects with a luxurious feel. The solution included UX design, custom navigation, and parallax scroll effects. The results included a 173% conversion rate, an average engagement time of 38 seconds, and a 17% increase in organic search traffic.

Hasler Homes