Case Study: Nutrisystem improves website usability and customer experience with ForeSee cxReplay for Web

Nutrisystem Uses Foresee cxReplay for Web Strategically and Tactically

Nutrisystem, a leading weight-loss and weight-management company, relied heavily on its website for revenue and customer acquisition, but site visitors were struggling to find key information needed to complete transactions. The company used ForeSee cxMeasure for Web and ForeSee cxReplay for Web to understand where customers were getting stuck and why the information, though available, was still hard to locate.

Using ForeSee cxReplay for Web, Nutrisystem reviewed real session replays to identify usability issues, quantify their impact, and make targeted improvements. As a result, key-information finding problems dropped from the number-one customer issue to sixth on the list, helping Nutrisystem improve the customer experience and focus on fixes with the greatest business impact.

Nutrisystem

Vijay Murali

VP of Ecommerce Operations