Case Study: Cora achieves real-time digital campaign monitoring with ForePaaS

Digital footprint monitoring for Retail Store Managers

Cora, the family-led retailer operating 60 decentralized stores, needed a better way to monitor and manage digital marketing performance across locations. Its teams struggled with manual data processing, isolated tools, complex access rights, and difficulty integrating internal and external data sources. ForePaaS helped address this challenge with its unified platform for digital cockpit, social media, and digital marketing monitoring.

Using ForePaaS, Cora connected multiple data sources, built a highly personalized dashboarding tool, and gained both store-level and aggregated visibility into campaign performance. The rollout delivered a 2-month pilot in 5 supermarkets followed by deployment across all 60 stores in just 1 month, enabling Cora to measure digital campaigns more precisely and understand the impact on business efficiency.

Cora

Alexandre de Moura

Verdun Director and Communication leader