Case Study: Venair achieves greater sales visibility and 15% more upsell revenue with ForceManager

Venair - Customer Case Study

Venair, an engineering company specializing in silicone parts, faced significant sales management challenges due to low adoption of its traditional CRM. With 50 field reps managing 1000 clients each, sales directors had zero real-time visibility into opportunities, and communication between reps and management was poor. Reps resorted to paper notes, hurting pipeline coverage and customer knowledge. ForceManager provided a mobile sales solution to address these inefficiencies.

By implementing ForceManager, Venair's sales team gained the ability to instantly record data, segment customers, and optimize visit routes, providing full pipeline visibility for management. This solution delivered measurable results: the number of client visits per rep increased by over 10% within a year. Furthermore, the improved data sharing enabled better client management, leading to a 15% increase in revenue from upsell activities.

Venair

Carles Duarte

Sales Director