Case Study: Ascendis Animal Health improves sales visibility and productivity with ForceManager

How the South African-based provider of high quality medicines and animal health products markedly increased their sales performance with ForceManager

Ascendis Animal Health, a veterinary medication company in South Africa, struggled to get clear visibility into its sales process. Its previous CRM had limited data capture, no integration options, unstable performance, and poor support, making it difficult for the team to understand what reps were doing day to day. The company began looking for a new sales management tool and chose ForceManager.

ForceManager gave Ascendis Animal Health real-time access to its sales database, integrated calls and emails, and mobile geolocation tools for field reps. The team reported improved productivity, better time management, fewer forgotten orders and unnecessary follow-ups, and stronger portfolio coverage, with gaps in sales coverage now visible enough to redirect rep efforts.

Ascendis Animal Health

Irene Ferreira

Technical and Sales Support Manager