Forage
15 Case Studies
A Forage Case Study
The customer, Citi, faced a challenge common in recruitment: potential candidates like Calum Lazarus often found it difficult to understand the specific day-to-day responsibilities of a Markets Analyst role from traditional job descriptions. This created a gap between what the firm expected and what applicants knew, making it hard for students to prepare effectively and for Citi to identify suitably prepared talent. The vendor, Forage, addressed this with its virtual work experience program.
Forage's solution was the Citi Markets Virtual Experience Program, which provided realistic insight into the role. The program allowed Calum to develop relevant skills, which he used to excel in his interview. The direct result was that Calum secured a summer analyst position at Citi, as the hiring team was impressed by his submitted work from the Forage program. This demonstrated the program's effectiveness in both preparing candidates and directly contributing to successful recruitment.