Case Study: Smoobu achieves scalable SEO-driven growth with Fooz

Smoobu scales multilingual web growth with Fooz, supporting 8 languages and 1,400+ blog migrations

Smoobu, a Berlin-based SaaS company providing a tool for vacation rental property management, faced the challenge of scaling its digital presence to support multilingual content and lead generation while preserving its strong SEO performance during a complete website rebuild. They sought a long-term development partner, Fooz, to handle this transformation under tight deadlines.

Fooz implemented a solution that included a full frontend rebuild, a precise migration of over 1400 SEO-optimized blog posts, and the integration of CRM tools and automatic multilingual translation. The results delivered by Fooz included improved conversion rates through CTA optimization, a scalable infrastructure now supporting eight languages, and more efficient lead management, enabling Smoobu's marketing team to act quickly and with more context.

Smoobu