Footprint
2 Case Studies
A Footprint Case Study
Flexcar, a company offering month-to-month car leases, faced significant challenges with fraud and security in their digital onboarding process. They needed to verify customer identities effectively to prevent financial losses and property damage without adding friction that would harm the user experience. To address this, Flexcar partnered with identity verification vendor Footprint.
Footprint implemented its Auto Flow solution for Flexcar, which uses OCR technology to pre-fill data from driver's licenses and an App Clip for high-quality barcode capture. This provided a low-friction yet secure onboarding process. The results were highly successful, with Footprint achieving a 99% document verification rate and successfully reading over 99% of barcodes. The solution detected hundreds of fraudulent cases, allowing Flexcar to securely tokenize user data and block fraudulent applicants.
Michael Zambrano
Executive Head of Risk