Case Study: Salon Supplies boosts paid ad revenue and ROAS with Footprint Digital PPC

Salon Supplies boosts paid ad revenue 295.3% with Footprint Digital

Salon Supplies, a provider of professional hairdressing and beauty supplies, wanted to improve their existing Google Ads performance to increase website clicks, basket value, and conversion rates. They engaged Footprint Digital for its PPC services.

Footprint Digital restructured and optimized the client's Google Ads account campaign structure to improve targeting and ad effectiveness. This solution led to a 70.7% decrease in cost per conversion and a 295.3% increase in paid ad revenue, achieving an exceptional 28:1 return on ad spend. The results exceeded growth expectations for Salon Supplies.

Salon Supplies