Case Study: Blue Moon Barbeque increases business 33% with Fooda

Blue Moon Barbeque increases business 33% with Fooda

Blue Moon Barbeque, a restaurant in Lebanon, Tennessee owned by Todd Beaird, was looking for a way to expand its business concept without the significant financial risk and investment required to open a second physical location. The challenge was to increase revenue while avoiding the high costs of overhead, leases, and staffing associated with a new restaurant.

The restaurant implemented a solution using Fooda, a service described as being like having a food truck without the actual truck. Through Fooda, Blue Moon Barbeque was able to set up and serve its barbecue at large companies and office buildings during high-volume lunch hours. This program successfully allowed the restaurant to expand its reach, resulting in a 33% increase in business.

Blue Moon Barbeque